I meet many creative artists and entrepreneurs (aka ‘Queen Bees’) as I buzz around. I’m always intrigued and energized by their stories and hope to inspire you, too, by sharing them here…
Meet Liza Abelson from Dasken Designs
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Liza, can you tell us a little about yourself and your work?
I’m a painter and stained glass artist living in Plymouth, Massachusetts, which is located about 45 miles south of Boston. I make art glass that is whimsical, decorative and at times functional (though I strongly consider the idea of something being beautiful as having a function). An item that’s visually appealing and uplifts your spirit is purposeful and of huge importance.
Where do you get your inspirations?
My slogan is “inspired by nature and whimsy” and I try to inject each piece I create with humor, functionality and a “joie de vivre”. It’s nice for something to have a function but then again, we do need items that are just beautiful to look at. I also think about items that I’d like to have and though they certainly already exist, the challenge is to then make them in my style and put my stamp on it. I like to try to use materials, textures or color combinations in unconventional ways. I’ve always been intrigued by using an item for something other than its defined purpose. And I’m also very inspired by the art deco movement, vintage/antique objects and finishes, and clean, modern design. I have an entire box full of disasters and failed ideas but that’s part of the process. You need to make a lot of mistakes along the way to figure out what works.
Where do you create your work?
I create my work in a combination of spaces but most of the process is done in an 8’ x 10” room with 2 windows and lots of fans. I have a “finishing” area where the washing, polishing, photographing and wrapping takes place, otherwise known as the kitchen. Let’s just say that I don’t see much of the kitchen table or counter tops. But I utilize this area because of the comfortable height of the counters, the sink, the great light and, generally speaking, it’s a clean space free of chemicals.
Where can we find your work?
I primarily sell my work at craft fairs, Etsy, and on occasion from my studio. It’s very exciting to sell direct and connect with people one on one who enjoy meeting you and buying from an artist directly. Additionally, beginning this summer, my art glass will be available in more than 20 stores throughout New England. It’s thrilling to send the pieces off and see them in a variety of shops and available to an even larger audience.
Whimisical mermaids created by artist, Liza Abelson
What’s your favorite item that you make?
If I have to pick one, I’ll say the ‘mermaids’ because each one takes on her own personality and I enjoy that spontaneity and whimsy. Also, there’s nothing better than someone smiling when they spot a mermaid. It’s pretty cool to be able to make and sell an item that instantly and positively changes someone’s state of mind.
When did you first realize you were an entrepreneur?
I think of myself first and foremost as an artist… and for me that title removes the risk (and the pressure) involved with entrepreneurial ventures. I’ve always been a creative person and that will not change. I do what I do because I love it and it’s what I need to do. In terms of running a business though, aside from the positive responses from customers and retailers, and increased sales, I also started to realize I might be doing something right when other crafters/artists started asking me for advice. As a result, I’m more comfortable now in the role of business owner, but it’s taken years and lots of experiences and hard work to get to this point.
How did you start your biz?
Step 1: In 2000 I realized I needed to make time for creative pursuits so I left my market research job.
Step 2: This turning point planted the seed for Dasken Designs, a name that just came to me one day while I was painting (“dasken” is a combination of my parents’ names, Hadassah and Ken).
Step 3: Seven years later, I opened a home-based gallery in Plymouth, MA.
Step 4: In 2009, I shifted gears and took the show on the road to increase my exposure, traveling to craft shows throughout New England.
Where did you meet Sue?
Our tents were back to back at an outdoor craft show in Mashpee. She was wearing pinks pants, a pink hat and was surrounded by pink and green goods. An explosion of color and energy!
How does Sue inspire you?
I like to surround myself with positive, productive people and Sue is at the top of that list. Aside from her enthusiasm about life and all things creative (which is totally infectious) and her lengthy list of accomplishments, I appreciate her honesty, interest in helping others and willingness to share her experiences and knowledge.
What do you do for fun?
Netflix, red wine and sleep. I know… totally lame. (sigh)
iphone or Blackberry?
iphone
Yoga or Pilates?
I should be doing both but…
Who inspires you?
My amazing parents who are unconditionally supportive and encouraging. I also rely on my network of accomplished artist and designer friends for encouragement, reality checks, and inspiration.
What would you consider to be your greatest professional achievement?
I’m finally getting to the point where all of my acquired skills, both business and creative are coming together and working harmoniously. I know I’m on the right path…finally!!
What do you see yourself doing in 5 years?
Making beautiful things… always!
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I had the pleasure of meeting Liza and seeing her work last year at the Wellesley marketplace. She is great and her work is just beautiful! I’m happy to “bee” a Queen Bee like her!!